As a multidisciplinary creative agency, we help businesses spark positive change through thoughtful design, user-centered thinking, and strategic vision.

Brand Strategy and Indentity

Explore archetypal structure and value-based brand DNA.

brand strategy

Brands are what people see, feel and ultimately trust. They require love, consideration, sacrifice and consistency. Our shakes brand trinity model offers a framework that allows us to transform meanings and relationships a brand may form with its users.

 

THE BRAND TRINITY

Brands are like people, we interact with them on basic human principles, their credibility or how trustworthy they seem, the way they talk and engage us, and the actual depth they can deliver. This trinity defines a brand’s challenge to characterize itself in front of an audience and requires an enduring long-term plan with consistent short-term executions.

ARCHETYPE THEORY

We use Archetypal Theory, first construed by Carl Jung, to construct a brand personality that is easily recognized by any audience. Archetypes are universally inherited prototypes which help us to perceive and act in a certain way. They build the perfect foundation to assign presupposed character values that a brand can act out through communications and other forms of engagement.

brand strategy

Our brand identity starts with defining the basic archetype of the client or business using our brand trinity model. Upon which we consider the nature of the business, its environment and expectations to create a meaningful and relatable identity.

WHAT’S YOUR IDENTITY WORTH?

In the era of canva, fiverr and the gig economy we know that plenty of professional services have been diluted and you can get a good-looking design for a few bucks, that is if you’re lucky. But what exactly are you paying for at an agency like shakes? If you decide to take your business to an agency, you’re thinking long-term and you realize that your business needs an identity that’s going to make it through the next 5 years, maybe even 10! That’s only possible when you have an experienced creative team that can deliver a great design that carries meaning and bestows value to your name. Your logo and identity is in good hands and will be for years to come.

Product Design & Engineering

Turning ideas into reality with functional sense and desirable aesthetics.

design strategy
indusitrial design
PRODUCTION-LED, GAME-CHANGING DESIGN

We believe that Design has the power to change the hearts and minds of people.

Design thinking challenges our understanding and the resulting actions that transitions vision into a valuable business. First, through careful analysis and second through extensive prototype-led development.

Facilitated by in-house engineering and experience with local and international manufacturers , our clients can navigate the complexity of turning ideas from sketch into exciting, functional, and meaningful products.

We explore innovation by uncovering human needs through environmental triggers and honest dialogue. By identifying patterns, we apply trends and disruptive tech to create value-driven opportunities. We believe the best ideas emerge through shared experiences, involving users and stakeholders in workshops to make design thinking smarter, engaging, and low-risk.

A LICENSE TO ENGINEER

The only Design Agency in Bangkok, shakes has proven an invaluable partner for businesses and production teams around the world. A dance of fire and ice, design and engineering co-exist at shakes in a perpetual passion rare to this part of the world. Our engineering makes our design deliveries credible, achievable, and reliable.

DESIGN & ENGINEERING, PROTOTYPE &  PRODUCTION DEVELOPMENT

We offer end-to-end capabilities, from concept design to mechanical engineering and production-ready development. Whether leading the process or collaborating with your existing vendors, we ensure seamless execution and uncompromising quality.

Our team specializes in co-developing innovative solutions, including patent-applicable mechanisms, and engineering products that comply with stringent safety standards. With deep industry knowledge and hands-on expertise, we’re your most credible partner for transforming ideas into market-ready products.

engineering

Taking concepts far beyond more visualization, transforming ideas into functional, tangible solutions. Every design is not only visually compelling but also technically feasible and ready for real-world application.

prototyping

Validating through rigorous prototyping. Whether it’s a visual prototype for design validation or a functional prototype for real-world testing, we create the models needed to move confidently toward deployment.

manufacturing

Ready for manufacturing, we can collaborate directly with manufacturers to develop optimized 3D data tailored to their production capabilities and expertise. This streamlined approach accelerating the path from design to production.

Graphic & Packaging Design

Impress on first sight!

packaging
indusitrial design
THE UNBOXING EXPERIENCE

Every product has a story, and the packaging is the prologue to that tale. With the supremacy of online giants such as Amazon and Taobao, attention strategies from shelves have given way to experience-focused and touch-oriented packaging.

Shakes’ packaging is defined by our artistry, communication, and choice of materials all aimed at distinguishing a single moment of consideration.

With our in-house photography studio, we offer clients a wide range of packaging related services and cater to FMCG industries as well as traditional goods.

UX/UI : Web : Content Design

Turn your most accessible brand touch point into a smooth experience.

Crafting digital experiences through stunning websites, intuitive UX/UI design, and compelling content that tells your story.

WP POWERED, EMPOWERED CONTENT

With the introduction of Thailand 4.0 in 2017, the internet of things also caught up with shakes. We design engaging wordpress sites for informative content and more advanced ideas such as e-learning or even private social networks.

In a world very content is king, shakes’ capacity for original content development using photography, 3D visuals and video production, delivers quick turnarounds for website concepts.

ux-ui

Targeted creativity

Attention to detail and rigorous research of the landscape dictate our approach to content Design. Aided by a deep understanding of product design and usability, we deliver outstanding visual content to drive home bite-size messages and accelerate purchasing decisions.

service
CREATIVE ANALYTIES

That’s the term we use to scour through data and data of visual content, to understand patterns and evaluate what works and what doesn’t. It’s simple really, but harder to master. It requires a seasoned team with discipline to unleash “out of the box” creativity with business-oriented goals.

content
6.3% OF MAKING THE DIFFERENCE

A 2018 Amazon behavior study reviewed that after price, reviews, shipping and brand experience, convincing product descriptions and photos were shoppers highest factors for purchasing. This is significant in a highly competitive environment where all above factors are equal, the only place of differentiation is to build high performing product assets.

content

Photography & Film & 3D Animation

Nothing says it better than a motion.

ux-ui

Our in-house video production delivers essential product-related media such as instruction films, website content and social reels. Together with leading Thai production houses we also deliver feature film like advertising and marketing videos.

 

PRODUCT-FOCUSED STORYTELLING

Whether you’re going for a full-sized production or in-house media kit, our service differentiation is our ability to understand the product at hand, based on our background in product design and strategy. Our scripts are always on brand and convey key selling points in a natural and relevant fashion.

New to our professional services in 2022, shakes is spearheading a team of 3D designers to expand digital asset building for our clients. As part of our major growth strategy, our 3D animation capabilities will focus on product-technology media and marketing content.

We deliver animations to showcase a products features, design or an overall showcase.

Shake Up Creativity

MEET THE TEAM BEHIND SHAKES DESIGN